In the last few years, podcasts have become ubiquitous. Everywhere you turn, some company or person is announcing a new and exciting podcast. And, at the office water cooler, there is always someone talking up a new podcast they love. So why have podcasts suddenly become so popular when they’ve been around for over 15 years? There are a multitude of reasons why podcasting has become the medium of choice for podcasters and listeners alike. Here are 10 reasons why everyone is jumping on the podcasting bandwagon… and why it may be time to consider launching a podcast too. Continue reading