How Companies are Succeeding by Prioritizing Relationship Word Count: 1,593Estimated Read Time: 6 Min. Artificial Intelligence was released into the world a mere three years ago, and the robust speed of change in business — which had been a reality … Continue reading
Why Companies are Prioritizing Depth of Relationship over Speed of Transaction Word Count: 1,463Estimated Read Time: 6 Min. In 2002, a business book titled “It’s Not the Big That Eat the Small…It’s the Fast That Eat the Slow” by Jason … Continue reading
Does Micro-Trust Deliver a Solid ROI? Word Count: 1,696Estimated Read Time: 6 ½ Min. Last week, we looked at a trend in marketing that is pivoting away from traditional mass marketing to a more personal and connected approach dubbed “Micro-Trust”. … Continue reading
Building “Tribal Loyalty” within Small, Elite Circles Word Count: 1,513Estimated Read Time: 6 Min. In a world awash with the incessant noise of ads, info, digital noise, social media and more, how can a business truly stand out? How can … Continue reading
The Governance Fortress: How to Say “No” to Institutional Pressure Word Count: 1,794Estimated Read Time: 7 Min. When a boutique firm – like up-and-coming Goodles pasta by Gooder Foods (a better–for-you” pasta) or a high-performing private brand from a major retailer … Continue reading
Protecting the Brand’s Soul Word Count: 1,601Estimated Read Time: 6 Min. In the rarefied circles of elite brands and the boardrooms of powerhouse corporations, there is a term for the aggressive, high-speed acquisition of independent or up-and-coming brands; it’s called … Continue reading
The Anti-Scale Advantage Word Count: 1,742Estimated Read Time: 7 Min. In the spring of 1998, a quiet tremor ran through the world of high-end hospitality. Marriott International, the titan of mid-market efficiency, completed its acquisition of The Ritz-Carlton. On paper, … Continue reading
Driving the Bottom Line through Psychological Precision Word Count: 1,752Estimated Read Time: 7 Min. Last week, we explored how personality is a fluid spectrum governed by energy and adaptability and looked at new personality types that have emerged beyond Introverts, … Continue reading
The Fluidity of the Modern Professional Mind Word Count: 1,441Estimated Read Time: 6 Min. For decades, the business world has operated on a relatively simple psychological map. On one end of the range, there were the extroverts. These were the … Continue reading
Why Now is the Time to Start Giving Word Count: 1,664Estimated Read Time: 6 1/2 Min. The economic landscape is shifting. We are moving toward a “Reputation Economy” where social capital is as liquid as cash. Those who wait until … Continue reading
