In a world saturated with digital interactions and impersonal transactions, genuine human connection and personalized service have become the ultimate luxuries. This is where the alluring concept of “White Glove service” takes center stage. But what exactly does that entail, and how can businesses harness its power to elevate customer experiences? And, does it really reap tangible rewards? Here we reveal the formula to White Glove service and why it’s worth it.

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Everyone’s looking for the next billion dollar idea. Every entrepreneur wants to build the next ‘better mousetrap.’ The next “Big Idea.” The next Unicorn. The next App. They want to make a product or deliver a service faster, easier, smarter, cheaper, etc. But what if the next “Big Thing” is actually the same old thing, just with much better service? Here is the truth that no one wants to talk about… there is a customer service leak and it has spread to all industries. Hospitality. Aviation. Insurance. Healthcare. Property Management. Banking. Law. Accounting. No industry is exempt. But this is good news for companies that can deliver exceptional customer service. Is your business delivering white glove customer service? Just exactly what does that look like?

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Word Count: 1,659Estimated Read Time: 6 ½ Min. It’s the start of 2024.  You made a list of resolutions.  You wrote out personal, professional and/or business goals.  You sketched out a plan of action.  And determined company leaders have set … Continue reading →

Word Count: 1,313Estimated Read Time: 5 ½ Min. It’s January and the pressure to make and keep resolutions is strong.  People resolve to tackle big dreams and even bigger ideas.  But success is typically predicated on execution.  A plan is … Continue reading →

In the high-flying world of business — where ambitions skyrocket and dreams take flight — there lurks a hidden danger that causes even the most accomplished marketing gurus and business trailblazers to falter: marketing delusions. These insidious misconceptions about the nature and effectiveness of marketing strategies can act like fog in the cockpit, steering even the most seasoned leaders astray. These delusions promise quick fixes, easy wins, and meteoric rises, but instead cause believers to crash land in a harsh landscape of wasted resources, ineffective campaigns, and missed opportunities. Don’t let these very common marketing delusions trip you up in 2024.

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In the world of business, few things are as crucial as effective marketing. Yet, despite its importance, many business owners and leaders fall prey to insidious marketing delusions. These distorted beliefs, often fueled by wishful thinking and misinformation, lead to wasted resources, missed opportunities, and ultimately, stunted business growth. What’s more, there are a multitude of marketing delusions, and some are more insidious than others. As you plan for 2024, you really want to avoid the worst ones.

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Word Count: 1,395Estimated Read Time: 5 ½ Min. In the competitive world of business, marketing plays a crucial role in driving brand awareness, generating leads, and ultimately, achieving success. However, many business owners and leaders fall prey to “marketing delusions”.  … Continue reading →

Word Count: 1,311Estimated Read Time: 5 ½ Min. People like cast-iron certainty and steadfastness.  We expect decisive action by our leaders in government, work, medical care and place of worship.  But this culture of performative certainty is especially prevalent in … Continue reading →

Word Count: 1,342Estimated Read Time: 5 ½ Min. In his blog, Morgan Housel — a partner at the venture capital firm, The Collaborative Fund, and author of “The Psychology of Money” and “Same as Ever:  A Guide to What Never … Continue reading →

Artificial Intelligence and Deep Learning

While AI is sure to revolutionize the whole world in time, it is already transforming how businesses do many things. One section of Artificial Intelligence (AI) that is already being leveraged by businesses in many ways is Deep Learning. Deep Learning uses AI to “learn” from data. It uses algorithms to detect patterns in vast volumes of data and interpret their meaning. It’s like “analytics on steroids.” But the cognitive insights provided by machine learning differ from those available from traditional analytics in that they are much more data-intensive and detailed and usually focused on one specific part of the data set. They also differ in one other major way: the modeling improves over time. That is, the algorithms’ ability to use new data to make predictions or put things into categories improves over time. That makes it the most valuable tool a business can have. 

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